Want It All – 2017

Want It All is about hustle, confidence and style at every level of the game.
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Nike and Kyrie Irving Present: Find Your Groove – 2017


Directed by Kyrie Irving. Take control in the Kyrie 4. #findyourgroove
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Introducing the Nike NBA Connected Jersey – 2017


Get closer to the game than ever before. Unlock exclusive access to highlights, Nike gear and more. Learn more at nike.com/nba
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NIKE BASKETBALL DEBUTS THE LEBRON JAMES “TOGETHER” FILM – 2014

Nike Basketball launches a new film entitled “Together,” which celebrates the pride and emotion of LeBron James’s return to Cleveland. One team. One city. One goal.

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